How to Create a Survey in MailerLite

A survey is a great way to get feedback from your customers about your products or services. Conducting surveys is a great way to learn more about your customers’ needs, and pain points. In this blog post, we’ll explain how to create a survey in MailerLite.

MailerLite is a powerful email marketing platform that makes it easy to create and send surveys. 

What is MailerLite?

MailerLite is a great option for businesses of all sizes who are looking for an easy-to-use and affordable email marketing platform. It is an email marketing platform that helps businesses of all sizes grow their email lists, send targeted emails, and track their results.

MailerLite offers a variety of features, including:

• Email marketing: Create and send beautiful emails with MailerLite’s drag-and-drop editor.
• Landing pages: Create high-converting landing pages to capture leads and sales.
• Automation: Create automated email sequences to nurture leads and customers.
• Reports: Track your email marketing results and see how your campaigns are performing.
• Free plan: MailerLite offers a free plan that includes up to 1,000 subscribers and 12,000 emails per month.

Here are some of the benefits of using MailerLite:

• Easy to use: MailerLite has a drag-and-drop editor that makes it easy to create beautiful emails. You don’t need any coding experience to create a professional-looking email.
• A variety of templates: MailerLite offers a variety of survey templates to choose from, so you can create a survey that fits your needs and your brand.
• Affordable: MailerLite offers a variety of pricing plans to fit your budget.
• Powerful features: MailerLite offers a variety of features, including email marketing, landing pages, automation, and reports.
• Detailed reports: MailerLite provides detailed reports that show you how your customers responded to your survey. You can use this information to improve your products and services, develop new marketing campaigns, and increase customer satisfaction.
• Great customer support: MailerLite offers 24/7 customer support to help you with any questions you have.
• To find a full list of MailerLite Benefits, check out this MailerLite Review.

How to create a Survey in MailerLite?

1. Choose a Survey Template

MailerLite offers a variety of survey templates to choose from, including customer satisfaction surveys, NPS surveys, and more. Choose a template that fits your needs and your brand.

2. Add Questions

Once you’ve chosen a template, you can start adding questions. Questions can be multiple-choice, open-ended, or Likert scale. Be sure to ask questions that will help you achieve your goals.

Here are some tips for writing effective survey questions:

• Keep your questions short and to the point.
• Avoid jargon and technical terms.
• Use clear and concise language.
• Ask questions that are relevant to your target audience.
• Avoid leading questions.
• Ask open-ended questions to get more detailed feedback.

3. Customize the Design

You can customize the design of your survey to match your brand. Change the colors, fonts, and layout to make your survey look professional and inviting.

4. Send Your Survey

Once you’re happy with your survey, you can send it to your subscribers. You can send it as an email or embed it on your website.

5. Analyze the Results

Once your survey is complete, you can analyze the results. This will help you understand your customers better and make informed decisions about your business.

MailerLite provides detailed reports that show you how your customers responded to your survey. You can use this information to improve your products and services, develop new marketing campaigns, and increase customer satisfaction.

Here are some tips for creating a successful survey:

• Keep your survey short and sweet. People are more likely to complete a short survey than a long one.
• Use clear and concise language. Avoid jargon and technical terms.
• Ask questions that are relevant to your target audience.
• Offer incentives for completing the survey. This could be a discount, a free gift, or entry into a drawing.
• Thank your respondents for their time.

Here are some practical examples of how you can use surveys to improve your business:

• Customer satisfaction surveys: These surveys can help you identify areas where you can improve your products and services.
• NPS (Net Promoter Score) surveys: These surveys can help you measure customer loyalty and identify your most enthusiastic customers.
• Feedback surveys: These surveys can help you get feedback on your products, services, marketing campaigns, and more.

Here are some additional tips for creating and using surveys:

• Test your survey before you send it out. This will help you identify any problems with the questions or the design.
• Send your survey to a small group of people before you send it to your entire list. This will help you get feedback on the survey and make any necessary changes.
• Follow up with your respondents. Thank them for their time and let them know how their feedback will be used.
• Analyze your survey results regularly. This will help you track your progress and make necessary changes.

Surveys are a great way to get feedback from your customers and improve your business. Sign up for a free MailerLite account today and start creating professional surveys!

Reviewing Mailerlite: Our Methodology

Choosing the right email marketing service is more than just picking a tool for sending emails. It’s about finding a solution that enhances your marketing strategy, streamlines communication, and drives engagement. Here’s how we evaluate and review email marketing tools to ensure you get only the best information before you make a decision:

1. User-Friendly Interface: We prioritize tools that offer a drag-and-drop editor. This feature is crucial for crafting unique email templates effortlessly, eliminating the need for extensive coding knowledge.
2. Versatility in Campaign Types: The ability to support various email formats is key. Whether it’s standard newsletters, A/B testing capabilities, or setting up autoresponders, versatility is a significant factor in our evaluation.
3. Advanced Marketing Automation: From basic autoresponders to more complex features like targeted campaigns and contact tagging, we assess how well a tool can automate and tailor your email marketing efforts.
4. Efficient Sign-up Form Integration: A top-tier email marketing tool should allow easy integration of sign-up forms on your website or dedicated landing pages, simplifying the process of growing your subscriber list.
5. Autonomy in Subscription Management: We look for tools that empower users with self-managed opt-in and opt-out processes, reducing the need for manual oversight and enhancing user experience.
6. Seamless Integrations: The ability to seamlessly connect with other essential platforms – such as your blog, e-commerce site, CRM, or analytics tools – is a critical aspect we examine.
7. Email Deliverability: A great tool is one that ensures your emails actually reach your audience. We assess the effectiveness of each tool in bypassing spam filters and ensuring high deliverability rates.
8. Comprehensive Support Options: We believe in tools that offer robust support through various channels, be it a detailed knowledge base, email, live chat, or phone support, to assist you whenever needed.
9. In-depth Reporting: Understanding the impact of your email campaigns is vital. We delve into the kind of data and analytics provided by each tool, focusing on the depth and usefulness of the insights offered.

Learn more about our review methodology.

References

• https://www.mailerlite.com/features/survey
• https://www.mailerlite.com/video-tutorials/survey-block
• https://www.mailerlite.com/help/how-to-embed-a-survey-in-a-campaign
• https://www.mailerlite.com/video-tutorials/landing-page-surveys