20+ Slack Statistics, Trends & Facts [2024 Update]

In today’s fast-paced digital world, staying ahead in the game of workplace communication is crucial. That’s where Slack comes in, not just as a tool, but as a revolution! In this blog post, we dive into the most recent stats and trends surrounding Slack, the powerhouse of team collaboration!

So, how popular is Slack with businesses? Here, we take a look at the relevant Slack statistics for 2024 in an attempt to try and answer this question.

If you are unsure about whether Slack’s Premium version is a feasible investment for your business in 2024 and beyond, or just need an overview on Slack before making a transition to it; here are a few highlights comprising the most critical Slack statistics covered in this article for you to work through:

2024 Slack Statistics & Trends

Our roundup of the 20 Slack statistics and trends can help you get an idea of what to expect once you get started with the insanely popular corporate communications platform.

Slack has come a long way! Slack reportedly had only 50,000 customers in 2019, and the recent reports highlight that this giant business communication platform is now over 200,000 paying customers strong.

Slack’s app directory hosts around 2,600 business-related apps, including a diverse range of developer tools and productivity boosters. All these apps are known to enhance workflows and business procedures.

Slack took giant leaps in the stock marketing world, reaching the massive figure of $26.5 billion. In 2018, Slack was valued at $7.1 billion.

It was reported in the last quarter of 2023 that Slack hosts more than 20 million DAU (daily active users). This number may have increased in the past couple of months, given the rising popularity of the Slack platform in the aftermath of the COVID-19 pandemic and working from home. 

 More and more businesses rely on Slack due to its popularity and accessibility, and Fortune 100 companies are no exception. Reportedly, 65% of all Fortune 100 companies already use Slack to run routine operations.

Slack holds an immense global outreach. Out of 195 countries in the world, 150 are using Slack applications – an awe-inspiring number, given that the platform launched just a few years ago.

Slack has some popular brands as its paying customers, including Starbucks, Nordstrom, and Target. Reports suggest that these corporations are generating more than $100,000 in revenue every year.

In 2020, Slack’s usage statistics indicated that the platform’s usage minutes skyrocketed to more than 1 billion per weekday. The business communication platform has taken on millions of new customers after the pandemic. 

2024 stats suggest that Slack applications are used across 600,000 organizations worldwide. Around a hundred thousand organizations (88,000) pay to use Slack, while a significant portion of this number (550,000) prefers the free applications.

Slack is popular among organizations due to innumerable reasons. One of the major reasons for Slack’s recognition among organizations is its claim to eliminating unnecessary emails by 32% and meetings by 28%. 

An average Slack user spends more than 10 hours/week on the messaging platform. Meanwhile, Slack gets more users during the weekdays. 

The number of people using Slack in New York regularly is skyrocketing at a rapid pace. New York currently has the largest number of Slack users, with the approximate number o revolving around 420,000.

Slack is the most trusted business communication tool in the United States, with over 7% of corporate employees saying they regularly use it.

Figures released in 2024 suggest that Slack maintains a retention rate of 90% for its free online users. For the paying customers, Slack maintains an impressive retention rate of 98%.

According to Slack’s official statistics, Slack users spend around 9 hours as they use the platform, of which 90 minutes comprise active use such as sending messages.

In 2021, Salesforce acquired Slack for approximately $28 billion, integrating this popular messaging tool into its comprehensive suite of enterprise software solutions. Salesforce, known for its cloud-based customer relationship management (CRM) software, enhanced its offerings by adding Slack.

Wrap Up

Slack was initially launched in 2013. It started as an internal tool for the company Tiny Speck, which was developing a now-defunct online game. Slack’s rapid growth was notable; it quickly became a leading tool for team communication, especially in tech and startup environments.

Since then, Slack has transformed into a highly dependable business tool with an uptick in paid customers. The COVID-19 pandemic and the subsequent corporate transition to remote work; also helped Slack enhance its user base by offering superior communication, and data sharing that improves organizational work processes.